The Shift in Philippine BPO: Beyond the Capital: Rural BPOs Are on the Rise
The Shift in Philippine BPO: Beyond the Capital: Rural BPOs Are on the Rise
Blog Article
Many still associate Philippine outsourcing, what usually comes to mind are high-rise buildings in Metro Manila. However, this is changing. An increasing number of firms now offshore work in the Philippines by expanding to smaller cities and countryside—a trend known as rural outsourcing.
This movement is not just about location; it’s a smart, inclusive shift in the business process outsourcing (BPO) landscape.
What Is Driving the Shift Away from Metro Manila?
Manila remains a BPO powerhouse, but increased expenses, heavy traffic, and stiff hiring competition push companies to look for better options. Meanwhile, advancing tech and remote-friendly policies have made it more feasible to build teams in the provinces.
Cities like CDO, Dumaguete, Davao, Iloilo, and Bacolod are becoming hotspots for outsourcing. Even remote areas are joining the trend, offering qualified talent, affordable costs, and room to grow.
Why Rural BPO Makes Sense in the Philippines
Access to Untapped Talent
Many areas outside Metro Manila have top-tier universities and training centers. Rather than move to big cities, professionals can now work near home.
Lower Costs
Setting up operations outside major urban centers comes with significantly lower rent, wages, and operating expenses—without losing efficiency.
Improved Work-Life Balance for Employees
Proximity to work improves employee lives, leading to better morale and retention.
Inclusive Economic Development
By outsourcing in the Philippines beyond Metro Manila, companies help develop offshoring local economies and reduce inequality—helping to minimize city congestion and bridge the economic gap.
Major BPOs Are Going Regional
Many of the top BPO companies in the Philippines are setting up provincial offices and supporting remote setups to tap into rural talent. Government backing and partnerships also encourage this trend, providing benefits like tax incentives and better infrastructure in next-wave cities.
The IT & Business Process Association of the Philippines (IBPAP) has emphasized the growth of “next-wave cities” as a key pillar of future industry growth.
The Future of BPO in the Philippines
Going rural is a strategy, not a shortcut. Companies that adopt this strategy can grow quickly, diversify teams, and ensure long-term sustainability.
As the question of “where to outsource next” continues to evolve, rural expansion shows how outsourcing can be cost-effective and socially responsible.